Some overdue personal news: I've moved to the San Francisco Bay Area and now work in Napa Valley!
In this new article for online wine industry mag The Vintner Project, Meaghan takes a deep dive into wineries that are doing an excellent job on social media.
The article focused on how wineries should approach their social media marketing in light of the effects of Coronavirus on their businesses.
How can your winery drive the most wine sales possible from your email marketing efforts?
Is your winery using a content calendar and scheduling social media posts in advance?
The episode focused on wine marketing, how Meaghan ended up working in wine after moving to Washington, DC to work in policy, and more.
Do you know how your business goals are supported by your social media efforts?
What provides the best guest experience, and what will look most professional?
How to sell more wine online and provide better virtual tasting experiences.
What can I do that will give me a small jolt of happiness in any given moment, while stuck at home?